Business

Tell me about your tools

Tell me about your tools

A few months back I was at a conference called Pressnomics. It’s an absolutely fantastic event not only for the solid presentations, but the hallway conversations had at this event are better than any I’ve at any other event ever. At the end of one of the days of presentations there was an after party….

Mea culpa. Now what?

Mea culpa. Now what?

Today, I made a mistake. OK, that’s not news. I make several mistakes every day. But today’s mistake cost my company a client. More about that in a minute, first I want to tell you a quick story. A few years back I had a call lined up with a potential client. About 15 minutes…